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Writing your advert

To make your advert as effective as possible we need as much information as possible to help you sell your items. Try to include the following information:

  • Title of advert - Include type of catering equipment, the size, the makers name and model number.
  • Description of item - This should include as much information as you have.  The more description you have the more often your item will be shown to potential customers. Google your item and if you can find a description and technical information include these within your advert. At the very least include information on the size and condition of your item. 
  • Price - This is the price you would like to charge for the marquee / item.  
  • VAT - If you are VAT registered you can either choose to include VAT within the price or add it to the advertised price. If you are not VAT registered you should choose VAT free (i.e you don't charge VAT). 
  • Location - Give us the postcode so we can include it to localise searches. Unless specified we will use your address from payment or company location. 
  • Delivery notes -Your location (for pick up) or the cost of delivery, or if you can help organise delivery at their cost. The more help you can offer the more likely you are to sell your equipment. 
  • Contact details - Provide a phone number and / or email address. (If you don't supply us with this information we will use the email address you have contacted us with and any phone number we have for you).

Click here for our price list and instructions on how to advertise with us

To sell as individual items or as a job lot

Obviously it would be very convenient for someone to buy all of your catering equipment in one hit. However if you have a lot of equipment this could take you a very long time (unless your equipment was very cheap). Most people will be looking for a fridge or cooker and would not consider buying the entire contents of a kitchen. 

If you are going to sell job lots try and make them into sensible lots, for example it makes sense to sell the matching crockery in one lot. Make each group of items easly affordable as most people will not have money or space to buy 1,000 plates. Why not sell them in 500's or 100's . If possible make job lots fit one category.

Photographs

To get the best interest, it is advised that you include the best photos you can get of your equipment. A customer will base 90% of their purchasing decision on the first photograph they see. Taking time photographing can make the diference between getting the best price for your marquee or not.

  • If you can take the photo with natural light on a clear sunny day (overcast or rain never looks good). Inside can work but it's much harder to get good natural light. 
  • Your items should be spotlessly clean (this includes the background). Nothing puts people off buying your cooking equipment more than grime! 
  • If you are selling cookers, fridges or coffee machines at least two of your photos should include the front and a side of the equipment your are selling (avoid directly from the front / side). Then the condition of the inside of the oven / fridge (making sure it's well lit and clean).
  • If you are selling a job lot of catering equipment you need one photo that shows all of what you are selling. For example if you are selling the entire contents of a restaurant you need one photo with all of the equipment in the restaurant, rather than a photo of a cooker or coffee machine (as people will assume that your advert is for just the cooker or coffee machine).
  • Make the background as presentable as possible (remove any washing up, rubbish etc.).

You can have one or as many photos as you feel necessary to sell your equipment (within reason).  If something comes with instructions or receipts please scan this so we can include it. 

If you are sending us a lot of photos it may be worth resizing them. We normally suggest at least 640 x 480 and no bigger than 1200 x 900. Click here for information on how to resize your images

Tips and things to avoid:

  • Try to make the equipment fill the whole photograph and avoid anything distracting in the background. 
  • Avoid shooting into the sun (your equipment could appear very dark within the photograph). It's best if you have your back to the sun. 
  • If your item has a reflective surface you will not be able to use flash. If there is not enough light and you would like to avoid flash, put the camera on a tripod or rest it on a table.